Social Media

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What is the difference between Social Media Management and Social Media Marketing & Advertising?

What exactly is Social Media? What is the difference between Social Media Management and Social Media Marketing & Advertising? If you market your business online (or not), chances are you’ve been contacted by a Social Media Sales Rep. You’ve heard their pitch, seen the presentation, but what exactly are they trying to sell you?   … Continued

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5 Social Media Monitoring Tools Your Small Business Needs

It’s not enough to be online these days. You need to put your time to good use. That means monitoring your social media presence continuously. For some business owners it’s tough to write a blog, tweet the latest updates on their company and product, and respond to followers on Facebook. Now they have to double … Continued

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Marketing Your Business with Instagram

Instagram started out as a way for people to share photos. But Instagram has grown a lot since then, small businesses can use it to enhance their online marketing efforts. Instagram is used to cater to a specific audience, those who prefer hearing quick and short messages with visuals. Instagram Practices for Marketing Instagram may … Continued

Comments Off on Best Practices to Increase Customer Interaction in Your Social Media Profile

Best Practices to Increase Customer Interaction in Your Social Media Profile

If you’re serious about customer interaction and engagement in your social media profiles, then you must be proactive. You can’t expect to create buzz with just blog posts, you must take action to create that noise you’re looking for. And in the social media sphere, the audience likes noise. Online marketing is a totally different … Continued

Comments Off on 3 Tips From Head Navigator Kapitan BLL For Yer Local SEO, Tampa

3 Tips From Head Navigator Kapitan BLL For Yer Local SEO, Tampa

Aaarrrggghhhh!  Head Navigator Kapitan BLL here with a look at shippin’ up your local SEO, Tampa! In my experience, there are three things ya need to take notice of when yer plannin’ out yer local SEO strategy… What’s that? You don’t have a plan?! Aaarrrgghhh…that gets my blood a-boilin’.  Well, never ya mind. We’ll get that … Continued

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Turning Tweets into Actual Sales

Last Valentine’s week, Twitter and AmEx announced their partnership in providing a unique purchasing power for Twitter users. With this new e-commerce innovation, tweets used with a specified hashtag (#) can turn into an actual sale—from an Xbox to a massage therapy session. We see this as a new frontier for CRM (Customer Relations Management) … Continued

Comments Off on On Great Visuals and Evolving with the Image-Driven Market

On Great Visuals and Evolving with the Image-Driven Market

By: Melanie Libatique To borrow and paraphrase a few words from Madonna, “Coz we are living in a visual world, and I am a visual girl and/or boy.” Yes, 2013 will all be about great images and visuals of campaigns, call-to-actions, and what-have-yous in the social media marketing world. It’s actually been this way since … Continued

Comments Off on What If Social Media Were A High School?

What If Social Media Were A High School?

This hilarious info graphic posted at start up visual.ly by Flowtown where they offer the graphic for sale as a printed poster displays the different social media outlet personalities as if they were high school students in a yearbook. Today’s business needs to know The Prep’s rules, cheer for the Jock, log some quality time … Continued